It's not what you sell, it's what you stand for Roy Spence A forefront advertising executive identifies the potential of a goal-oriented business strategy that focuses on an entire company, in a guide that shares 2024-05-01 It's not what you sell, it's what you stand for - Roy Spence - مكتبات الشروق
It's not what you sell, it's what you stand for

It's not what you sell, it's what you stand for

تأليف: Roy Spence
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A forefront advertising executive identifies the potential of a goal-oriented business strategy that focuses on an entire company, in a guide that shares his success stories with such companies as Wal-Mart and Southwest Airlines. 20,000 first printing.

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